How Nostalgia Drives Hollywood’s Success: Understanding the Boom in Reboots and Remakes
Nostalgia has an undeniable impact, and Hollywood understands precisely how to tap into it. With classic films and popular franchises being rebooted everywhere, it’s clear that revisiting the past is big business. From the Ghostbusters and Jurassic Park franchises to more recent reboots of The Lion King and Top Gun, Hollywood has realized that no